Their solution lay in making it a niche site and marketing it to black millennials, who were unsatisfied with more general dating apps that weren’t meeting their expectations (Tinder, Match).“Niche dating apps can be more successful than regular mainstream apps because you have the ability to attract people with similar interests and possibility with the same cultural foundations,” says Neeta Bhushan, a dating expert and author of .
“When narrowing the dating pool, it may help people find long-term success and create deeper connections.”Bae (named not just for the term of endearment but also for Before Anyone Else) received 17,000 downloads in its first month and grew from there.
Cofounded in 2013 by tech-savvy brothers Brian, 28, and Justin Gerrard, 30 and friend Jordan Kunzika, 22, a first-generation, Angolan-American, Bae grew out of a conversation that came up over a dinner for young entrepreneurs in NYC.
When the topic turned to online dating, the three began to discuss the difficulties that their peers were facing when trying to meet people on Tinder and other apps.“For many of our friends of color, particularly black men and women, the experience on mass-marketing dating apps like Tinder and Match was unfulfilling, and at times degrading,” says Justin Gerrard.
Charlie is given the gift of seeing his dead brother, but when the girl he falls in love with's life is at risk, he must choose between his girlfriend and his brother.In April, her rep denied reports she was pregnant with Foxx’s baby. News reported that “it’s not a secret” they are dating among their friends, but Foxx and Holmes are careful not to appear in public together and coordinate their arrivals and departures to not draw attention.Katie Holmes, Jamie Foxx wear rings, engage in rumors Case in point: this month, Foxx was spotted in Toronto, the same city where Holmes was filming "The Kennedys: After Camelot." The "Dawson's Creek" alum split with Tom Cruise in 2012. Foxx has two daughters, Corinne, 22, and Annalise, 6, from his previous relationships.Bae, the fastest-growing dating app for African-American millennial singles in the U. The app was just acquired by if(we), the parent company of Tagged, one of the largest dating sites in the world, with an eye to becoming the place for black singles to meet, play, engage, and find love.The Bae name is being retired and its users will be streamlined into Tagged and its global dating pool.